22Μαΐ

The essential recipe for a successful business campaign

Every campaign is unique in its details but all the successful ones share the same key ingredients. There is a recipe you can follow for a successful campaign that will satisfy your audience. While you may need to tweak some of the ingredients to add a new element — each time you make this recipe, there’s a good chance it will […]

18Ιούλ

6 must Do’s when creating an influencer marketing campaign

Don’t hire an influencer for your social media marketing until you’ve considered these six things. Influencer marketing is rapidly growing in popularity and demand — there isn’t a more powerful marketing channel for driving brand awareness. Brands are quickly understanding that a successful campaign can’t just be thrown together — there are many components that […]